Many online merchants and manufacturer are rising high since they got developed an E-commerce website for their business. As the time flies, more and more user are purchasing products online in order to save money and time. Do You Think that SEO Plays a major part for E-commerce Sales? Of-course Yes. !! It's of no use if you got an attractive website developed by showcasing various products and offers but cannot be found on Google search result. According to the recent survey, a website which ranks at number one position receives an amazing click through rate. Therefore if you don't want to loose valuable traffic to your website then do read these 7 SEO actions which can boost up your E-commerce Sales. #1 Simple Website Structure Always build a simple structure for your website so as to make it searchable for both new and returning user. Keep an easy search navigation by maintaining limited levels such as Home Page, Category Page, Product Page and Promotion Page. In SEO terms, do include breadcrumbs into your website so as give your visitors a proper way or direction to reach their goal. You can watch out the website like Tailor Store, Qube whose website structure is amazing with proper URL and amazing loading speed. #2 Image Optimization It's great if you use high quality images in the product but if it is used in large numbers then it will slow down your website, which turns to be bad from SEO point of view. To resolve this issue, you can implement zoom-in & zoom-out option for viewing a larger version of it. #3 Catchy Product Title and Description Always include your targeted keyword in the product title and description so as to make your website SEO friendly. A proper formatting and unique content should be maintained before you make it live.
#4 URL Optimization As there are large quantity of products in eCommerce, URL structure can't be ignored. Hence a proper organized and keyword rich URL must be created so as to make the website crawl-able, index-able and searchable. #5 Internal Linking If you want to engage more with your customers then do place the internal link between pages so as to provide your visitor a clear direction and convert it into a buyer. #6 Migrate from HTTP to HTTPS As their are numerous forms available in E-commerce website. So it is always suggested to encrypt the data by migrating all the webpages from HTTP to HTTPS. #7 302 Redirect for Out of Stock Product Pages It's always a best practice to temporary redirect all the out of stock product pages to the homepage or any other relevant page so as to make the visitor engage to the website. Don't take a risk of loosing your customer and business revenue, hire a digital marketing expert and get your website developed considering all the above SEO actions. For any queries or business consultation you can write us at [email protected] or visit our website.
5 Comments
9/23/2016 02:37:10 am
It is very difficult to increase the PR of the websites. Even very small changes can increase or decrease the Page Rank of the website. Optimizing the website for the searching engine is getting difficult with time. There was a time when the optimizer could increase the page rank in a very short time but those days are gone now. These days the optimizing the website for searching engine take months of hard work.
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7/14/2017 06:52:25 am
Ok now this is a kind of article any reader would love and share. The way it is written, the way each example is given makes this content super informative.
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1/18/2018 03:31:18 am
I found your article more interesting and useful as a tool which could help me explore my artistic intelligence experiences in this sector and help to get the creative juices flowing.
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2/16/2018 07:07:07 am
I really like your blog. I totally I agree that the more appealing the Title and Description are, the more people are going to be clicking on the that certain page. I've used this method and it really is a very good one. Thanks for sharing the tips!
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1/1/2024 06:10:53 pm
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AuthorPanacea is an ISO certified software company experts in USA, Kuwait, Australia, India and UK providing all solutions like web design, web development, mobile app development & SEO Services Archives
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