Mobile is empowering different businesses and customers with mobility. Hence, having a mobile application has become mandatory for all companies nowadays. With the growth in the use of tablets, smartphones, and other mobile gadgets, the need of having mobile apps have also increased, and it became important too. The changing need for mobile application and the way numerous application development companies in-cashing this opportunity have brought about the tremendous growth in operations and customer services. Different industries such as healthcare, fashion, and more now have both employee-centric as well as customer-centric mobile apps. According to the recent survey conducted by a leading firm suggest that the US mobile shopping market’s retail transaction is expected to grow by 40% globally and approximately 33% in the USA by the end of 2015. As per the report available online, in the past three months, mobile transactions in the US have grown by 10%. Also, search engines such as Bing and Google are releasing search models that improve customer engagement with mobile app content.
Developing and integrating a user-centric application is essential to utilize mobile devices in the best possible way. However, it is not mandatory for business professionals to have knowledge and skills to build a business app. Rather than spending time to learn a new skill set to design and develop a mobile app, it is ideal to hire a team of iOS app developers to do the job. Selecting the right organization to build your business application that suits your business needs is quite a complicated task. The correct software service provider can bring value to your organization as well as increase the business revenue.
If you are also thinking about hiring the mobile application development company to build your mobile app, follow the following tips to get the perfect app for your business:
Do a Proper Online Search: Consider selecting an organization that has a good reputation online. Hire a trustworthy designer, experienced in your work zone. The absolute first thing is to make a rundown of these designers whom you think will suit your work.
Concentrate on Quality than on Price: Cheap alternative won't work consistently. Remember that the cost of an undertaking frequently relies upon its complexities. If your prerequisite is to build up an amusements application, comprehend that it will be costly since they include complex coding. Quality ought to be the real need. Guarantee that mobile apps that you sell is not of low quality and is easy to understand. Else, it can end up being increasingly costly over the long haul.
Advantage from Past Clients Reference: Do a personal investigation of the organization, whom you think is perfect for developing your business application. Check what types of application they have created before and survey how effective they are at their work. Additionally, check their past customers and get references and think about their involvement with the engineer from them.
Think about Experience: With an accomplished organization, there will be lower odds of slip-ups, and they will comprehend your needs more productively. It is perfect for confirming the experience and work of the engineer whom you are going to employ for app improvement. A specialist undertaking versatility application engineer will consistently be prepared to give you applications they've created incorporating those that aren't in their portfolio. The correct designer can likewise address the whole scope of difficulties engaged with making your mobile move a triumph.
Concentrate on Developing Long and Strong Relationship: As your necessity is anything but a one-time movement, it is prescribed to pick a designer who will remain with you through the whole improvement cycle of your item. Set aside some effort to choose a merchant with whom you can assemble a decent, long haul relationship.
Evaluate the Right Skills: Developers can code utilizing various dialects. In any case, it isn't perfect. Ensure the picked accomplice will almost certainly compose code that connects to the administrations you pick. The most mainstream portable dialects incorporate Objective-C (for Apple's iOS), and Java (for Android), which are a lot harder to ace than regular web dialects like PHP and Ruby.
Alongside mobile app development, venture versatility solutions offered by solid organizations will likewise incorporate versatile web composition and a wide scope of services for continuous application upkeep. Businesses they serve incorporate, retail, fund and banking, healthcare, and media.
In a current tech-driven ecosystem, business firm from all the vertical looking forward for optimizing their productivity, so mobile apps have penetrated deep into the most of the industries, by including real estate as well as construction because even a survey involving more than 600employees from the construction industry which also reveals that about 80% of the respondents regard mobile technology to be high priority. Also, the reputed app developers collaborating closely with the real estate companies for building customized solutions for business. For instance, mobile apps mainly developed for calculating the amount of concrete required to prevent cracking. Besides, AutoCAD also provides the customers to develop the structure virtually, so you should be aware of painting estimator and customized estimator apps which help for streamlining the construction process to a significant extent. Nevertheless, construction supervisors also use apps which are dedicated to the construction management, so that it can help them to keep updated about the proceedings on a regular basis, as well as they can easily maintain the record to take necessary decisions with just tap of their finger.
Below are the given benefits of mobile application development in the construction business:
Depending upon the task which needs to be accomplished, the mobile apps need to be developed in a customized way. So, will have a look at the following mobile application in the construction industry:
Enhancing workforce efficiency
It is utmost important for the construction managers to enhance the transparency as well as the efficiency of the operational process because the mobile applications at their disposal can carry out monitoring scheduling and authorization of the process. So, by using customized apps in this mechanism pacifies the overall process as it can also help for delivering a faster channel of communication. So, in supplier management and scheduling, mobile app development has proven to be extremely handy because in these days ready mix concrete supplier uses customized apps through which a map interface can be shared by the supplier as well as with the customers. Therefore, this helps to ensure that the active management of the agreements at the service level, so by replacing papers with mobile apps is a step forwards towards digitization.
Maintaining Desired Safety levels
Mobile apps help to reduce high hazards associated with operations within the construction industry because as compared with other industries, the rate of injury in the construction sector is much higher. So, the construction managers using mobile platforms for keeping track of the training sessions. Nevertheless, on ensuring regulatory compliance, they can also improve the level of safety for the worker. Besides, mobile apps in the construction sector also allowing an immediate reporting of injuries and safety. Therefore, authorities can manage these issues with greater care, bolstering the regulatory compliance as and when required.
Better communication process
Lack of a communication mechanism in the construction industry can complicate things up because sometimes, communication gaps between the supervisors, project managers, and owners lead to misunderstanding. Therefore, seamless communication is utmost necessary for ensuring all the heads associated with the process remain synced together, so by using construction management apps can help for getting a complete view of the project as well as overall communication process. So, it is utmost essential to maintain the transparency for leveraging the communication process in the construction industry because this helps for a better relationship between the stakeholders and the other parties which can involve in the construction process. Therefore, integrating the right app can help in reducing the misinterpretation of information and can help to keep all the department sync together.
In a current fast-moving world, business intelligence and big data have grown so tremendously, where the task of integrating these technologies in the construction industry calls for robust apps because in olden days reports used to be created at the end of the day. However, now the mobile app builder has come up with some tools through which the managers can get real-time data on their phones. So, that they can stay updated about the problems arising in the field as well as projects costs, meanwhile monitoring the performance of teams. Real-time analytics also allows the project managers to predict the improvement in the operation process, so that it can be necessary to take the desired action. So, all the team members will be able to get to these analytics, whether they are at the office or in the field.
So, in a nutshell, technology is growing remarkably over the years, where numerous industries, including construction, adopting it and are growing tremendously. Thus, the uses of mobile apps have saved a lot of money as well as time to mark a significant growth in the increase in productivity.
Amongst many programming languages, Python stands as the simplest and most effective because of its versatility and object orientation. Its high-level data structure, dynamic semantic and easy to learn syntax can help for concentrating on the solution instead of the problem, so this makes it an ideal language for quick data analysis, scripting, and web development. Besides, it also enables modular programming and code reuse for cutting cost of program maintenance, and with code readability and proper use of whitespace in its core. Thus, Python is one of the most favored programming languages among professionals as it is not accompanied by the built-in features, so that this can help to accelerate the tasks as well as can take care of various executions, where developers can entirely depend upon the frameworks likes the packages and modules which let them write web application without the need for process management. Moreover, these frameworks also help to automate unnecessary tasks by bringing down the development time. Therefore, below are the given top Python web development frameworks for enhancing technical abilities.
Below are the given types of Pythons Framework:
These types of framework are one stop solutions for most of the developer requirements, so right from generators, validation ad template layouts these usually available with the full stack framework.
Asynchronous framework is basically micro frameworks which help to manage large set of concurrent connections and along with that this type of framework mainly built for the uses of programming language’s asyncio library.
These types of framework are a light weighted framework which doesn’t provide functionalities and features like database abstraction layer from validation and specific tools or libraries.
Below are the given lists of Python Framework for every developer to know:
Django is an open source Python framework which enables the developer to develop complex code and mobile application effectively as well as quickly, so the given high-level framework helping for streamlining the web application development by providing different robust features. Besides, it also has a variety of libraries and underscores effectiveness, less need for coding and reusability of components. Django cutting edge features also helps mobile app builder for achieving the basic app development tasks such as RSS feeds, user authentication, content services, and sitemap as it is extensively used in numerous high traffic sites like Pinterest, Bitbucket, Instagram, Mozilla and the Washington Times.
CherryPy is an open-source, object-oriented Python framework which has its own multi-threaded web servers, where the applications which are made by using CherryPy can also run on a various operating system supported by Python such as Linux/Unix, Windows, and macOS. Nevertheless, it also helps in building a web application in much same way where they can build any other object-oriented Python program, so this gives the result in a smaller source code developed in lesser time. Besides, it also has a reliable HTTP/1.1- compliant, WSGI thread pooled web server to give support for various website servers so that the frameworks can run on several HTTP servers simultaneously as it has a tool for authorization, caching, encoding and supports profiling, testing, and coverage by default.
CubicWeb is a full-stack open-source framework developed and managed by Logilab.org. Nevertheless, it also makes use of cubes which are components for building a web application where multiple cubes are joined for creating an instance with the help of database, a web server, and some configuration files. Additionally, it also has a query language named RQL similar to World Wide Web Consortium’s SPARQL as this has a selection view mechanism for semi-automatic XHTML/JSON/XML text generation and a library of a reusable component. Therefore, CubicWeb is a proven solution for semantic web application development which can help for promoting reusability, quality, as well as for efficiency.
Bottle framework is a minimalistic Python framework which is majorly meant for building web application programming interface (APIs). It is majorly designed to be very small for executing everything in a single document, where it has no dependences other than the Python standard library. However, it is fast, light weight, easy to use, and well suited for building RESTful services.
Tornado is one of the most scalable, non-blocking web server and web application Python framework, where it brought later as incidentally where this is the same company acquired by Facebook in 2009. However, it was open-sourced soon after that for handling the asynchronous process by using the non-blocking network I/O to scale to tens of thousands to open connection for making it ideal for long polling WebSockets as well as for other applications which needs a long-lived connection to each user. So, this helps for serving the application with its HTTP server, and hence the user has to set how the application is served.
The above given frameworks are the best as well as widely used full stack and non-full stack backend web application frameworks of Python as these are helping for growth in the technical world where the popularity of given frameworks is also increasing according to the modern web application development scenario. Therefore, Panacea Infotech has a vast experience of web development services which a customer can leverage for app development of optimum quality websites, web apps, and other mobile apps.
Old marketing habits are hard to quit, especially if you have been using them for your entire career, but the truth is it is hurting your brand. Nevertheless, advancement of technologies have pretty much spoiled our customer because there are a lot of competition into market where every brand wants to be favorite, and every one of them would do as much as they can please their customer as numerous app development companies are upgrading their marketing strategies to make sure that their brand stands out to attract customer attention. However, the point is that if you still stuck with old marketing, then you are in loss, so it’s better to look forward to learning about app marketing strategies as app marketers can’t seem to leverage their brand. So, in below post will show how they are hurting their brand and what type of strategy they should adopt for success as well as revenue.
Marketing without goals
There is nothing is more disappointing than when a client says that they need to focus on a particular marketing channel, yet have no plan, strategy or rationale as to why that channel makes sense for helping them to achieve their goals. So, it is impossible to start marketing without knowing what your objectives or key performance indicators (KPI), so to try and do so is a huge mistake while it seems evident that the reality is a lot of businesses out there do this all the time, but if you fail to identify what you would like to accomplish with a marketing campaign, then there is no possible way that you can measure effectiveness and hold any specific elements of your strategy accountable for the success or failure to reallocate budget appropriately. For instance, if a single channel of your marketing strategy is bringing you a specific outlined goals and performance threshold as there is no way to accurately develop a plan to let you reach the goals you have set.
Not focusing on returning visitor
There are numerous website for them it is not first time visitors who are going to make massive purchase, regardless of type of business because returning visitors always convert a higher rate with a higher average purchase than the first time visitors, but there are a lot of business owners who overlook this fact and remain focused on continuously bringing new customers to their website instead of considering how they can get customers to come back and buy again. Nevertheless, business should use a wide range of marketing tactics to achieve their goal, where email marketing and display advertising retargeting are two ranges of marketing as well as widely used options. So, once you capture a user email, then you can send them high-quality content with an incentive, so that they will find your brand valuable and appealing. Similarly a proper retargeting while showing a customer product or service which they were considering to get them back to the website for completing their purchase. Therefore going beyond the things like standard pay per click and display advertising in order to add retargeting is something which doesn’t happen as often as it should not doing is a huge mistake which leads bundles of money unclaimed for any online business.
Content lacking value
Content is the king when it comes for generating traffic to your web application so that it can build brand recognition to gives your business more potential customer to convert. So, what a lot of web application development company seem to miss is the fact that the content actually needs to be valuable, where users want to invest their time and money with your brand to know that you are knowledgeable in your specific industry. So, if you don’t provide them the content to showcase, then the user will not see your value. Nevertheless, you can also include vibrant representation such as graphs, infographics, animations, and photos to reinforce messaging without overwhelming the reader with too much text. Besides, you can also include quantitative data like relevant statistics to help for completing any statement or thoughts which you are presenting it in your content to give the great way to add legitimacy and trust.
Not focusing on mobile app reviews
Users usually purchase goods after seeing the customer reviews on social media and other platforms. So, if your mobile app does not have any reviews and rating, then most of the people will think that your mobile app is useless. Nevertheless, social proof plays a major role in the number of app downloads, so high rating and good reviews can help your brand to rank on the app store as well as to increase your audience.
So, in a nutshell, leave behind your stagnant app marketing habits and adopt strategies which are more productive and more efficient because with technical advancement people are expecting more and companies are competing with each other to fulfill their needs. Nevertheless, if you stick with your stagnant methods of app marketing, then you will be harming your brand as well as your organization as it is a time to start fresh and incorporate progressive web applications in your social media marketing strategy to reach out to influencers to leverage your brand with social media.
Netflix is one of the most leading markets of streaming services whereas as per the report from Statista, Netflix has more than 151 million paid subscribers, so this American media service provider was discovered in 1997 as an online movie rental service. Nevertheless, the company was competing to establish video rental stores. So, unlike any other conventional renting system, Netflix allows their users to keep the DVDs for long as they wanted, without a late fee, where the renters also received the DVDs through mail service. Therefore, Netflix has introduced several technologies on its online platform like recommendation system, which is based on the ratings, so the service becomes so popular, which has reached near one million subscribers in the US by 2003. It was 2007 when Netflix enabled online viewers to watch the television series and movies online using this platform, and by 2013, Netflix has started producing its original content, where some of which have become globally popular and some famous names include Arrested development, house of cards and orange is the new black. However, in the subsequent sections, we have given focus on different technologies as well as features which are revolving around the Netflix app.
Below are the given technologies that are used for the Netflix streaming service:
There are numerous software systems which are designed to operate content delivery network which is mainly written in Python, where the open connect CDN improves the streaming experience for the viewer to keep the cost of Netflix in check. So, the team uses Python for automating tasks, and for exploring clean data, to utilize as a source for visualization work. Nevertheless, tasks like auto-remediation, vulnerability identification, security automation, and risk classification the information security team mainly depends upon the Python. So, to train a few machine learning models for personalizing viewer experience, Netflix uses Python app development, with the personalization of machine learning infrastructure.
Netflix is a hybrid application, which gives an edge over native apps, where the hybrid app comes with features like an easy code portability, low maintenance cost, and fast development speed. As the technology is related to the hybrid apps keeps for evolving the streaming service can update its functionalities seamlessly. Nevertheless, the given framework includes Gmail, Instagram, and Twitter.
Apps for Production
There are numerous technologies on which Netflix mainly relies on to make the production of content more streamlined, and recently, they have done mobile application development, which is known as Prodicle. So, this application is mainly developed for using reactive architecture to help for production to organize the shooting day throughout different stages of shooting.
Below are the given uses of AI which are used for better user experience:
Auto generation thumbnail is mainly achieved by using online learning framework, which are also known as contextual bandits. However, this framework helps for choosing the most suitable thumbnail for each member depending on the context, where the attributes considered for this purpose by including the titles which every member has to play, the genres, country, language preference, the devices which are being used and day as well as time.
Netflix mainly depends upon the collection of a data where service collects a set of data which are related to how the member utilize the service, so it is followed by the running machine learning algorithm on this set of data. Nevertheless, the new algorithm is then tested against the existing production system, where the A/B testing helps the team for identifying whether the new algorithm is better. So, Group A member receives the existing production experience, where the Group B members receive the new algorithm, and the comparison of engagement helps for finalizing whether the new algorithm is suitable for the entire member population.
Netflix understands that browsing experience mainly depends upon the device which you are using, where cellular networks might be unstable, especially when it is compared with the broadband networks. Therefore, Netflix mainly relies on the adaptive streaming algorithms based on the device condition as well as the current network, so this algorithm decides the suitable video quality be streamed throughout playback.
Registered users under one account
One of the major features which differentiate Netflix from any other streaming services is nothing but a former carefully watches all the registered devices under an account, where end user can easily check the list of the device whenever they sign in. So, by using the membership plan section, it is possible to replace or remove the existing desktop as well as smartphones.
Below are the given comparisons of Netflix with other competitors:
Netflix and Hulu
Netflix and Hulu are compatible with numerous modern smartphones as well as tablets, so even the interface for both these services are user-friendly still some of these features are making Netflix a slightly better option in terms of usability. For example, it has a closed captioning option for its content, where the parental control year this service is also more robust. However, users can also enjoy Dolby Atmos soundtracks for some of the content by Netflix, so this is something which you cannot expect from Hulu.
Netflix and Amazon Prime
If you compare Netflix with Amazon Prime video, then Netflix is one of the consistent interfaces in most of the compatible devices, so a single member can have a multiple user profiles on Netflix and each profile gets its own set of recommendations because a unique feature associated with Netflix is its smart downloads feature which automatically removes the episodes which the user already watched. So, once the Wi-Fi available, it automatically downloads the subsequent episode which is something not available with amazon prime video, so the responsive search of Netflix makes it easier for users to locate the content which they are seeking quickly, as many people feel that the search option for amazon prime is a bit confusing.
So for wrapping up Netflix is working on making the experience more personalized, so it is currently testing the functionality of personalized tags as well as text descriptions, so the technologies which are related to movie recommendations are regularly evolving. Thus, it has made it possible that numerous mobile devices will let the users to see the films seamlessly as the feature mainly limited to the few devices.
Imagine getting up in the morning and finding your pictures, conversations, and more on the internet for the entire world to see shocking, isn’t it?
Even thinking about such thing can cause one shiver, so having our private information made public, or theft of the sensitive data stored on our mobile devices is real constant fear in the advancing era of cybernetics.
Extensive use of mobile apps
One of the most fast progressing things in regards to information technology is the application on your smartphone which you can regularly use because in a current tech-driven there is no single thing for which an application has not been developed. Whether you want to order food online, or want to book a cab, you can rest assured that you will definitely find a mobile app which can help you for assisting you with your objective. In 2018, there has been as much as 205.4 billion apps downloads worldwide compare to the 92 billion mobile application downloads of the year before that, so you can see how the mobile app industry has been growing. However, an average mobile user spends 2 hours and 15 minutes scrolling through mobile apps every day, so keeping these statistics in mind it is safe to say that the mobile app development industry is flourishing.
Practices that every developer should follow to improve mobile app security
Most common cybersecurity threats being faced by the public in association with mobile apps, so let us consider the steps which mobile app developer can take to eliminate or minimize them. Fortunately, each security problem we have at least one solution which can implement to make your mobile use safer. So, let’s begin with some necessary steps that every mobile app builder will consider to provide a safe and problem-free experience to the end-users.
Encrypt All the Data
Mobile app security is not only limited to just securing the source code, but it also requires securing the data which is being stored on the mobile devices or transmitted between the application and the back end server. Nevertheless, encryption is the one and only way to make it impossible for hackers to read your application data, and then the developer can develop your app in such a way that every unit of data included in the app is encrypted very well.
Use only updated libraries
One of the most common elements prone to attacks is libraries because the risk is directly proportional to the length of the code. These libraries mainly help to speed up the development of the mobile application to the great extent so that they can sometimes make your mobile app vulnerable to hackers as most of them contain harmful code which is often injected by their creator. Therefore, while working on your mobile application, you can use only the latest version with all the available improvements as well as changes to avoid security breaches. Thus, it is applicable with proprietary code, open-source, or else the combination of these two.
Secure network connections
When talking about mobile application security, one cannot ignore the network connections and to avoid unauthorized access, the cloud servers, as well as servers accessed by APIs, should be secured. However, there are certified professionals who can help on this to get rid of them because a mobile app builder can also rely on containerization for this purpose. So, this process involves bundling of a mobile app with its libraries, dependencies, and configuration files to run in a bug-free manner in numerous computing environments. Therefore, you can expect this process to store each document as well as data in an encrypted container securely. Though there are multiple containerization ecosystems, where the prevalent one is Docker and Kubernetes and to add additional layers of security, it is wise to encrypt database through SSL, TLS, and VPN. So, to further step up the security, various developers depends on federation method which can disperses resources across different servers and separates essential resources from its users, so this often achieved by using encryption methods.
Impose Access Policies
Mobile app development should be sync with the corporate policies of the organization’s IT administrators. However, it should also comply with the mobile app stores in which it will be listed by including Google play store as well as the App Store of Apple. Hence, by using a secure framework, it is possible to reduce the attack surface of your application.
So, regardless of the number of mobile apps available for assistance, mobile app developer always will be in business because there is a continuous demand for the newer and better apps by a mobile user because no matter how many apps are already available on the Google play store or the Apple play store.
There is always exponential growth of the mobile app industry which has increased the amount as well as intensity of security issues associated with these apps. Hence, while designing a mobile app, developers have to lookout from the get-go for any potential vulnerability in their design. So, to keep the above tips and tricks in mind developing an app can prove to be beneficial while considering the security of the important data of your phone.
There is no denying that the responsive web design has gained in popularity and importance ever since Google announced that mobile-friendly, responsive websites would see in their search engine rank. However, the first website with a layout that adapts to different browser viewports widths that was designed around 2002, all thanks to the advancement in technology and the fact that designing for the web always meant designing for the number of screen sizes, responsive web design, but it wasn’t until 2010, so when the term responsive web design was officially invented by Ethan Marcotte. Since then technology advanced even more, and we have seen an rising number of people turn to their smartphone including tablets to not only for making calls or send messages but also for browsing news and other websites of interest. In the future, responsive web design important is sure to continue as most experts predict continuing high levels of mobile device usage, so when you add all those things up, so it is clear that the responsive web design is here to stay.
Below are the given few key principles that are at the core of how responsive web design works:
Fluid grids are very core of responsive design where grids enable you to align elements on your page as well as place them out in a visually appealing way by following a specific hierarchy. Therefore, fluid grids scale depending upon the size of the user’s screen. So, make sure that all the page elements follow suit even the use of grids has always been present in the design world, but when it comes to web design, simple responsive grids were developed to help designers as well as developers in website design. So, after those initial responsive grids, the variety of responsive CSS framework burst onto the scene, where all of them building their code on a fluid grid. Nowadays, native grids have also come to CSS in the form of “CSS Grid Layout Module”, because browser supports providing huge possibilities to web designers wanting to explore fluid responsive grids without depending upon frameworks.
Media queries have existed early in the 2000s, but it wasn’t until 2012 that they became a W3C recommended standard. So, like fluid grids, media queries also represented a cornerstone technology behind responsive web design. All thanks to media queries, where the website can gather data that can help to regulate the size of a screen that visitor is using to see it. So, once it has that information, then it can conditionally load CSS styles that are appropriate for that particular screen size.
More Mobile Traffic
As per the report from ‘SimilarWeb’, more than half of the traffic to top websites in the U.S. came from mobile devices. Therefore, it is utmost important for web application Development Company to have websites that can help to render appropriately on a smaller screen. So, that user’s don’t have to experience crushed images or a sub-optimal site layout. While, some enterprises still choose to have a different version of their website for mobile users, as responsive design started becoming the norm as it provides greater versatility at lower development costs.
Maintaining a different mobile site needs additional testing as well as additional support and in contrast the entire process of responsive design uses standardized testing methodologies to assure optimal layout on every screen. Therefore, having a separate mobile or desktop websites are also necessitates for two content strategies, two administrative interface and potentially two design teams. Nevertheless, responsive design is one size fits all approach means it is easy for developers, business owners as well as consumers. Hence, spending less time on maintenance also frees up time to focus on more important things like marketing and content creation.
Better Website Loading Times
Responsive websites load faster on all devices, mainly on smartphones and tablets because it usually takes, less time for a page to load' which has a direct effect on the time of your user’s visit. So, as per the research, 52% of mobile visitors abandon a site if they find pages loading time take more than three seconds and the same research also shows that websites that load fast benefits from more time spend on-site as well as it also helps to improve conversion rates.
So, for wrapping up,’ there are numerous responsive web design for your business and if your website isn’t responsive, then planning a redesign and a new fluid layout is a first step as it can help you to determine which page elements are most important, or which pages needs to be eliminated and how much copy you want to keep on your site. So, once you are clear for the direction of your redesign, then you can move into selecting the right platform and the right theme for your site. Besides, this can also help you for reduction of maintenance costs, ongoing search engine optimization and improved conversion rates, as most recent advancements in responsive design have directed on accommodating smaller screens, so this trend has no signs of slowing down. However, it is also essential to not forget users using larger displays so that everyone has similar user experience in the end.
From emerging startups to long-established enterprises, all types of organizations compete with the development of mobile app development. Customers’ expectations are shaking. The users of the mobile app look for comfort along with the easy access to the information they are looking for. Simultaneously, the user looks for the capability to search the options as per their convenience. If you lack mobile strategy, it is wiping out numerous opportunities for connecting, influencing, engaging, transacting, and supporting present and future customers.
But, what are those aspects that make an app successful? The answer is complex and clear for many companies; nearly 40 percent of new products are expected to fail in a launch. The focus of this article is to see those tactical and essential drivers of success for launching a new mobile product in the market.
1. Top management support:
Getting support from the top level management is core and basic need of mobile app success. Because, the senior ones finally decide on resources and budget, along with the project priorities.
With technical prototype testing with the prototype and growing according to user feedback, it is the responsibility of senior management to create a long-term commitment to product innovation through research-driven repetition. Senior management plays a part in the mobile development process, especially with resource commitments. The top management needs to guarantee and secure resources for development so that they are not redirected to more urgent needs at the time of depletion. Many development projects fail due to financial assurance and time lacking.
2. Efficient and timely knowledge transfer:
Agile development depends on efficient and effective communication, so knowledge obstruction is an important obstacle to implementation. In fact, due to unsuccessful mobile projects, ' 75% of the knowledge loss is due to silos. It is necessary to appoint cross-functional development teams to eliminate agile and reduce risk in environments.
Implementing squad-based development improves the conversation in between team members. Squads are a small and flexible team who ensure delivery of product efficiently. The benefit and merits' squad-based development is' every dedicated member of the team have full knowledge of projects. Squads simplify knowledge transfer and allow the whole team to maintain knowledge for the upcoming iteration of the product. When we talk about everyone, a team has more insights, knowledge, and experience than one single person. The approach towards development through agile methodology lower down the risks to initiates keeping the velocity predictable and constant.
3. Keep on Agile Development Process:
Proper strategy and agile development are necessarily one of the essential aspects for fighting up scope creep, having the cost of development, and making sure to get desire return on investment (ROI) no matter anyone is going for iOS or android app development.
During the development process, three essential points need to manage from the initial concept to the launch of the product. The management of these three areas increases the likelihood of the success of the mobile app:
Mobile Product Owners who sincerely monitor these three stages of development are in the accurate position to meet the need of the users and manage satisfaction with the time being. Apart from this, the approach to product management helps in maintaining the cost of development while reaching the overall business objective of the application.
4. Changing requirement specification:
Two of the largest risks or threats in the success of the mobile app are crawling and ambiguous change in different needs. Document the product requirements must have a clear focus on the mobile app. The purpose of a mobile app PRD is to fully elaborate on the purpose of the project by describing the business strategies and technical aspects and by identifying what the risk areas are.
A PRD addresses both the technical viability and business strategy of the project. The document makes you insert entire project's requirement technically on paper along with the essential and latest technology, maintenance and service support, system integration through the backend, future proofing along with third-party software installation and scalability. There is a vast list of specifications technically that needs devoted focus. A PRD initiates in assessing the chances of success for every single requirement having the overall scope of the project.
5. Efficient market orientation:
Various firms have a higher focus on delivering the mobile app, which works seamlessly but drops up the market research like an afterthought. If you want to achieve the success of the mobile app, then it is essential to strategize developmental plans in the beginning. Every decision taken during product development has to wander across user’s requirement and encouragement. The focus of the market must be on the entire project lifecycle, idea generation, and design process.
Generally, a person decides whether to download an app in a few seconds or not; this is why it is so important to identify the success of your mobile application. These early few seconds do not let the story of an app become too sluggish to express the story or express its unique value proposition, and for this reason, deep research done on mobile app success factors long before the product's release date needed. Knowledge and procedure implication needs to be straight forward and clear. Overall, the qualities before development, planning and tight execution and market research have a widespread impact on the success of the app in the long run so select the efficient mobile application development company’ that can deliver you best in class mobile app as per your enterprise needs.
Over the past few years,’ there has been considerable growth in mobile app globally' where the apps are shaping our daily lives ever since its advent. So, there is no doubt that they are re-designing our daily tasks, as well as helping us to develop a vast network of professionals or innovators. Therefore, with competitive landscape, all the business started benefitting from mobile apps and developing their mobile application to stands tall among the competitors, even as per the recent survey by PWC.com, 81% of CEOs confirms that mobility plays a crucial role in their decision making. So, by determining to partner with a mobile app Development Company is the best option to help your mobile app development to reach its potential. Below are the following ways to make your mobile app success:
Start your research with the people issues and select the one which you can actually solve. So, to find data, your idea is going to resolve the problem of current society. Therefore, Google trend will help you to show you a percentage of people searching for a similar term. However, Google keyword planner is a tool to help you to find a volume data searching phases so, based on your research data’ you can make your mobile app better than you expect because developing, designing, and marketing all these are depending on your research idea.
Since there are numerous apps in play store or IOS app store, so it is most important that you perform a competitive analysis of existing marketplace because, competitive analysis is an analysis of the existing app, which is similar to the one you expect to launch. Therefore, competitors web presence their reviews and their unique offering are some of the essential points which you have to consider while performing competitive analysis. Moreover, the main objective is to present a new rigid mobile app to the audience who will keep them engaged on your app.
More than 61% of end users will not give a second chance to a mobile app' if they face the first bad experience. So, the journey of ideation to development filled with many ups and down where your mobile app is about to handle an increasing number of customers, clients or users, so it became crucial to check its scalability. Therefore, prioritizing scalability will help you to increase the activity and lower the maintenance cost, as well as it also helps you to enhance user experience.
Designing a mobile app is another significant factor in the success of mobile app development in the market. So, a mobile app builder should focus on a user interface, multi-touch gesture for the touch-enabled devices, and they should also consider the platform design standard as well. Hence, give more importance on UI design of an app, as it plays a crucial role in the success of a mobile app. However, designing a mobile app is becoming popular as it is creating an immediate impact on users while assuring the usability of a mobile app.
Measuring usability is one of the most crucial aspect' for ensuring that your mobile app is ideal and has sufficient speed and security to provide user profile. Therefore, you have to smartly use the tools which can do tricks for qualitative analytics and in a feedback form for ensuring the usability of a mobile app. So, qualitative analytics will help you to know your user behavior, so that you can make a process in such a way so your users can quickly share their opinion about the specific feature of your app.
Lack of quality assurance can force your end user to uninstall the app right after downloading it because as per the survey, 44% of end users delete the app, right after facing the issues like freezing, crashing or draining of battery charge. So, it is utmost important that you test your application to find the flaws or not. Therefore, your mobile application development teams need to be aware of testing quality by given different speeds to check for proper use of regional style.
Right after capturing the metrics of building an app, it becomes so important to upgrade your app with improvements, and innovative feature because app without an innovative feature loses its usability in the long run. Besides, this helps you to enhance the overall visibility.
So, for wrapping up, you need to make sure that your audience is well connected with your app, so you have to make a mobile app which is secured, qualified and capable of creating business as this will also help you to maximize your return on investment.
Most of the online merchants are aware of how Magento development services can help because undoubtedly, Magento is one of the best ecommerce platform' as it enables you to apply a lot of creativity while developing an ecommerce store. It provides you the functionality, flexibility, and community. There are numerous eCommerce stores which are developed on Magento, but it is certainly not that easy to create the same. Therefore, maximum merchants are opting for Magento to offer their products and services to online shoppers.
Below are the given mistakes which usually happen with Magento store and how to fix it:
Improper SEO Strategy
Today Yahoo and Google have incredible power in the online world because they are not only the way for all the end users, despite they are the gateway for different websites, so as higher the ranking of your eCommerce store, then higher the chances that more potential visitor will come to your store. There are numerous non-SEO optimized e-commerce stores. So, if your websites don’t get enough traffic, then do check your SEO strategy because the keyword you were targeting may not be as common as they used to be in last year. So, first' you need to update your keyword list. Therefore, to increase your site visibility, its good practice to add keywords to your product pages. So, in Magento, you can do this by accessing the product page in edit mode from the Admin panel.
Complex Checkout Process
It's almost 70% of the end users who abandon their carts because of the long and complicated checkout process. So, the best thing which you can do is to carry out A/B testing as this will help you to exist checkout page to discover which improvements are needed but if you don’t have enough time or resources then below are the given tips which you can follow.
· Nowadays, one page checkout method is highly in demand, where the necessity to complete multiple steps sometimes frustrates end users, which even lead them to leave the website.
· Remove unnecessary steps to save end users time and make sure your checkout page has all the required information.
· You can even provide a guest checkout process as end user prefer this option due to its ease.
· You can also add a feature of social media login to allow new users to register faster.
· Unexpected costs like delivery fees are also one of the main reason’ for losing a sale. Therefore, communicating shipping costs to site visitors will help you to do a right turn.
Disabling Guest Product Reviews
User’s reviews play one of the significant role' in the ecommerce website development because if it is not available in your store, then you might be losing some of your potential customers. Therefore, it also help’ you to build your trust with potential customers even as per the recent survey, it is found that the people trust online reviews as much as their friends. So, if you have a customer review section at your Magento store, then it will help you to leverage the product reviews and rating to increase the numbers. There are tools which will help retailers to encourage buyers to leave their feedback by allowing them to write mainly about the pros and cons of the product, upload images, and so on.
Poorly Designed Product Pages
Product descriptions play a vital role in encouraging the end user to place an order. Therefore, it should be convincing and accurate enough to draw a customer’s attention and answer all the required questions about the product which may appear. So, the description should be unique, even if you sell the same product as everyone else. It's better if you just not copy or paste the description which is sent by the supplier, rewrite it, and then describe it with some essential points which no one else has mentioned. Besides, you can even add FAQs sections at the bottom of the Magento eCommerce page and remember that your online store is different from the traditional brick and mortar store, so it is utmost essential for you to educate them about your products through high-quality images or videos.
So, for wrapping up, there are various things which eCommerce website owners must take to make their business succeed, so keep in mind above given points to help new merchants for eliminating launch and functioning their store.
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